Floor Time

No "Floor-Time" at SPNE (Agents tending phones in the office)

Today, almost all listings are marketed with the agent's cell phone number displayed with the listing information itself. That means that most calls from buyer-prospects go directly to the listing agent. Even the listings that appear in multiple real estate web sites direct the prospect back to the listing agent. After all, if you use your time, effort and funds to secure a listing, shouldn't those buyer-prospects that inquire, go directly to you? We think so!

Our approach is a bit different. We pay company personnel to answer calls that come to our offices, preserving our agent's time to work with buyers and sellers in the listing and sale of property. After all, your income is earned by making sales, not tending the phone.

SO – what how do we handle incoming calls about a listing? We immediately put that prospect in touch with the listing agent for that property to answer questions and arrange a showing. (possibly resulting in a two-side sale).

What if the call is from a possible buyer (or seller) who is not working with an agent? We assign that prospect to an agent that is working in the office or to one of the agents on a "round robin" basis. Everybody gets their repeated turns at new business.

Of course, the very best leads you receive are from friends, relatives and former clients. These leads are the most likely to produce a transaction and they all go straight to you.